Locarno 2024: Industry Attendance Soars Amid Sales Agent Feeding Frenzy

LOCARNO, Switzerland — Taken multiple ways, 2024’s Locarno industry days proved hot.  Attendance at Locarno Pro, the festival’s industry arm, hit over 1,743 on-site participants and 141 online accreditations, an all-time historical record of 1,886 delegates, 23% up on last year’s 1,530 total.   Business witnessed a mini feeding frenzy from sales agents as 13 of […]
Variety