Asian Content Attracts and Retains 80% of Region’s VOD Audiences, Report

Asian audiences are increasingly turning to homegrown content in their streaming choices. Asian titles powering 80% of premium VOD engagement and customer acquisition, according to new research from research and consultancy firm Media Partners Asia. “The Rise of Asian Content” is based on passive tracking of 40,000 users by sister company AMPD in nine major […]
Variety